Tagged with branded content

Native Advertising is NOT a New Concept

Native Advertising is NOT a New Concept

Social media was and is still seen as a trend in online marketing. Now the shiny new toy is “native advertising,” also referred to as “branded content” or “content marketing.” It’s the latest, buzziest new thing. But how new of a concept is “native advertising’? The answer: not very. What is Native Advertising? According to … Continue reading